Global gaming giant Aristocrat is bringing three of its all-time classic game titles back to the Australia-New Zealand market with brand-new features included for the very first time.
Cash Express Luxury Line, which Aristocrat showed off at last month’s Australasian Gaming Expo in Sydney, will see “Where’s the Gold”, “Queen of the Nile” and “50 Lions” return, having been recreated with the addition of multi-denomination and the popular Hold ‘n’ Spin feature.
“Luxury Line is a fantastic product from Mojo Studio in the US, bringing back an iconic game family like Cash Express with three titles under it that are well-known Aristocrat brand classics,” explained John Stevanja, Aristocrat Director, Product Marketing & Strategy ANZ & APAC.
“These games have been redeveloped to include multi-denominations and a Hold ‘n’ Spin feature, so players can have a denomination that is comfortable for them while also getting the full excitement of a Hold and Spin jackpot feature.
“While the Luxury line game family was originally released in the US, we have very high hopes that this ANZ version will be as successful, if not more successful, than the original version.”
Due for release in October, pending regulatory approvals, the addition of Hold ‘n’ Spin is seen as key to Luxury Line’s success, given the mechanic’s ongoing popularity in the market.
“We still see such a strong dominance in that Hold ‘n’ Spin mechanic,” Stevanja said. “We’re mindful that this mechanic is what the players and subsequently the customers want, and we expect to see that trend continuing for some time.”
Celebrating the return of AGE for the first time in three years, Stevanja also provided context behind Aristocrat’s conference theme – “Innovation in Motion” – which saw the company display a range of products developed from its studios around the globe.
“We are so fortunate that we’ve been able to display content across 10 different game families from six different studios. It’s enabled us to demonstrate to our customers we’ve got a lot of horsepower when it comes to content creation,” he said.
“It’s that whole message around how we’re playing in our different segments and supporting our customers, whether they be a small or larger venue, playing with the mechanics that are currently popular and then really trying to think outside the box and get creative as well.
“We’re fortunate that from a global standpoint, Aristocrat has multiple studios that can support this market. What we are seeing more often now is games that are produced in different regions can come to the ANZ region too.”
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