Bloomberry Resorts Corp, operator of the Philippines’ land-based casino leader Solaire, has expanding its online gaming offering with the launch of OnlyFun.PH – described as the country’s first regulated live interactive entertainment platform combining gaming, livestreaming and creator-led content.
The company said Thursday that OnlyFun.PH, part of its FUNaloMAX platform, is designed to tap the growing preference of Filipino consumers for mobile entertainment, livestreaming and real-time interaction. It will combine online gaming with live shows hosted by digital personalities and streamers, allowing users to interact with hosts and other content while accessing gaming features within the same platform.
Bloomberry said the service complements FUNaloMAX while allowing the company to reach consumers looking for a more social and interactive form of digital entertainment.
“As digital entertainment continues to reshape how Filipinos consume content, the launch of OnlyFun.PH reflects our mission to meet the demand of modern consumers for interactive, creator-driven media,” said Kelvin Kuan, Vice President, Head of Online Gaming at Bloomberry Resorts Corp.
“By combining regulated gaming with live digital entertainment, we are delivering a fresh, locally tailored format that sets a new benchmark for online entertainment in the Philippines while upholding strict responsible gaming standards.”
Bloomberry stressed that OnlyFun.PH operates under the license and regulation of the PAGCOR and uses Know-Your-Customer (KYC) identity verification, data security measures and built-in player controls to provide a safe and secure user environment.
The new platform will, it added, gradually expand via the introduction of more original interactive programs and features, as well as partnerships with additional hosts, content creators and streamers.
Bloomberry Resorts Corp’s President and COO, Greg Hawkins, recently told IAG that the company wants its online platforms to contribute 20% of group-wide gross gaming revenue by the end of 2027.
The operator of Solaire Resort Entertainment City and Solaire Resort Quezon City boasts two core online gaming platforms, with FUNaloMAX catering to the mass market segment and Solaire Online designed for premium guests.
RelatedPosts
