Betsoft Gaming is leading the way when it comes to developing high-quality online and mobile-first games for Asian audiences
The volume of casino content produced within the iGaming market today is higher than ever, making it increasingly difficult for operators to identify games that perform not just in the short run, but crucially also in the long term.
The days of creating content for generic audiences is dwindling with operators turning their attention to innovative suppliers who can deliver high-quality online and mobile-first games for localized audiences.
Mobile is the preferred online gambling channel, with companies generating up to 80% of their revenue through mobile players alone, making it vital that providers can develop top-tier mobile-friendly content.
One such company is Betsoft, a premium games provider with a rich history of producing best-performing, cinematic content. The award-winning supplier has focused for many years on designing high-quality products for specific, localized audiences.
Asia, with its rich culture of gaming, experienced audiences and specific player tastes is one such booming market. Betsoft has long produced a catalogue of successful Asia-focused titles, however its new range of “Red Dragon” slots are expected to take this to the next level.
Launched in September 2019, one game in this highly innovative series will be released every month for the rest of this year, enhancing Betsoft’s multi award-winning content portfolio across the fast-developing Asian marketplace.
Each game contains specific Asian symbols, characters and localized gameplay. These showcase the supplier’s unique cinematic style, providing fresh themes, huge wins and the fast-paced action that players in the region demand.
The first title launched was “Bamboo Rush”, a high-potential offering, complete with stacked wild features. Players will seek out the treasured Golden Panda scatter to trigger the game’s spins feature. They can win up to 20 free spins with the potential to uncover even more. All symbols are stacked during both the base game and free spins, with the exception of the scatter, which can lead to gigantic wins of up to 53,000x in a single spin.
Players who enjoy “Bamboo Rush” will love future 2019 releases “Caishen’s Arrival” and “Dragon & Phoenix”. Both games feature revolutionary themes, huge wins and plenty of fun to keep every type of player engaged and entertained.
“Caishen’s Arrival”, the second title in the Red Dragon suite, focuses on Caishen, the Chinese mythological God of Wealth who is often depicted riding a black tiger and holding a rod that can turn items into gold.
During the game Caishen provides lucky players with his blessings, enabling them to discover boundless wealth as a result. The innovative slot features fast-paced gameplay and a multiplier of over 35,000x. Look out for the Caishen symbol which can offer huge wins if wild, while if players stack three portraits of Caishen on a reel they can trigger a full reel wild and receive an additional re-spin. They can also earn additional riches by seeking out the coin purse scatter, with three or more symbols anywhere on the reel triggering a reward.
Betsoft’s Red Dragon series promises to be one of the highlights of 2019, proving that engaging content that contains a blend of familiar but innovative features, is the future of the industry.
