Global betting company 1xBet has confirmed its participation in the upcoming SBC Summit Rio 2026, to be held at the Riocentro Exhibition & Convention Center in Rio de Janeiro from 3 to 5 March.
1xBet noted that that Brazil has emerged as a key hub for the development of the betting and affiliate industries, with the establishment of a strictly regulated market, growing interest from international operators and a high level of digitalization helping to unlock the country’s potential.
It also described March as a significant month because the city has just celebrated its world-famous Carnival and remains a vibrant center of activity.
SBC Summit Rio aims to bring together more than 15,000 delegates, 250 speakers and over 400 companies. The event will offer not only panel discussions but also the chance to combine the unique atmosphere of Latin America’s megapolis with top-tier networking.
The 1xBet booth, located at A250, will spanning more than 140 square meters and include a fully functional meeting area for negotiations and discussions on collaborative projects, the company explained. It will also offer a bar serving signature cocktails to encourage relaxed conversation.
1xBet said it has prepared engaging activities for its guests, including prize draws. On 3 March at 4pm local time, booth visitors will have the chance to win exclusive gifts, such as a Louis Vuitton Horizon 55 cabin suitcase.
The company will present its perspective on the organization of processes within the industry. As part of the panel discussion Building Unicorns: Behind the Scenes of Running and Scaling Betting Giants, 1xBet’s Strategic Advisor, Simon Westbury, will share his experience in scaling betting projects and dwell on effective growth strategies in Latin America. He will also explain how global brands can successfully adapt to new local markets and turn regional presence into a foundation for sustainable growth.
1xBet said it is actively expanding its influence in Latin America, building a comprehensive ecosystem across the region. In this environment, a strong affiliate network plays a key role in promoting the brand.
As part of SBC Summit Rio, 1xBet said it invites potential partners to discuss collaboration terms in person. 1xPartners, the brand’s affiliate network, has been operating for more than 10 years and brings together over 500,000 members across over 150 countries worldwide, the company explained.
