Global betting brand 1xBet will become a Premium Sponsor of next week’s SBC Summit in Lisbon, the company has revealed. According to information shared by 1xBet overnight, the partnership emphasizes the company’s status as one of the leaders in global betting and opens up new opportunities for networking with top executives and industry experts.
1xBet will exhibit at SBC Summit at booth C130, offering the company’s signature hospitality, surprises and new connections.
Every day, 1xBet said it will, together with Paris Saint-Germain, bring the spirit of top-level football to the SBC Summit with visitors to enjoy a lively experience at Game Zone B855, featuring the dynamic 1xFunball challenge, where the thrill of the game meets champion vibes.
The event’s highlight will be the appearance of Claude Makélélé on 17 September, who will showcase his skills in the Game Zone and give away exclusive prizes. Participants will have the chance to win branded merchandise, valuable gadget, and a championship trophy signed by the Paris Saint-Germain and France national team legend.
Also on 17 September will be a panel discussion “EURASIA LEADERS PANEL: Expansion or contraction – which way will the bridge between continents swing?” as part of SBC Summit. Simon Westbury, Strategic Advisor at 1xBet, will join the discussion on key development directions.
As part of the forum, the 1xBet booth will host two prize draws featuring valuable prizes, including a Nintendo Switch 2 gaming console, a Jordan Wings Cashmere and Leather Varsity Jacket, four tickets to a Paris Saint-Germain match, a book on the club’s history and a Louis Vuitton Horizon 50 suitcase with an exclusive design. The lucky winners will be announced on 16 and 17 September. The prize draws will start at 4pm.
Company managers will also introduce forum guests to the 1xPartners affiliate program, which has been operating for nine years and covers over 150 countries. The project supports more than 250 payment methods, features a lifetime revenue share of up to 50% from referred players and includes exclusive offers for VIP partners.
1xBet said that participating in the SBC Summit is a “great opportunity to share its experience in implementing innovations, discuss iGaming industry trends and contribute to the sector’s development.”
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