US casino giant Wynn Resorts Ltd said overnight that it has completed the purchase of Crown London, formerly Aspinall’s, from Australia’s Crown Resorts.
The casino will now be known as Wynn Mayfair.
First announced in early January, the acquisition of the elite London property is a strategic move by Wynn aimed at bolstering its European database ahead of the 2027 opening of the company’s US$5.2 billion UAE project Wynn Al Marjan Island in 2027.
In a recent interview with Inside Asian Gaming, Billings described the London asset as “an extension of the Al Marjan casino floor. We have many, many customers that we are already talking to and encountering in that region who spend a significant amount of time in the UK.
“After the opening of Marjan, 95% of the world’s population will be within an eight-hour flight of a Wynn property.
“it’s a great way to jumpstart a database into the opening of Wynn Al Marjan. It caters to a very high-end customer, and it doesn’t take many of those to ultimately earn a return on that business.”
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