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Macau’s Asia Pioneer Entertainment applying for distributor licenses in UAE and Singapore

Ben Blaschke by Ben Blaschke
Sat 28 Mar 2026 at 15:25
Macau’s Asia Pioneer Entertainment eyeing profitable year ahead after FY23 loss narrows
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Macau-based gaming product distributor Asia Pioneer Entertainment (APE) has revealed it is currently applying for distributor licenses in the United Arab Emirates (UAE) and Singapore as it looks to expand its international reach.

The update formed part of APE’s 2025 results release on Friday, where Chairman and Executive Director Allen Huie outlined confidence in the company’s outlook after booking a 29.7% year-on-year increase in revenue to HK$65.8 million and a 60.5% increase in net profit to HK$6.1 million.

APE represents ETG supplier Spintec, ETG display and trend board developer IDX Games and slot machine suppliers Konami and Jumbo in Macau.

While Huie said APE expects sustained growth from its principal Macau market as casino customers continue to place new purchase orders for its electronic gaming equipment (EGE), he likewise forecast international growth, stating, “We are currently applying for distributor licenses in Abu Dhabi and Singapore to distribute our EGE products to casinos in these markets.”

Huie also revealed that APE has secured a HK$20 million credit facility with Macau’s BNU bank to support its EGE sales initiatives.

“Looking forward, strategically, we are planning to distribute products or solutions beyond our core EGEs,” he said.

“More broadly speaking, we are looking to distribute casino operations solutions to casinos, such as products pertaining to table games or solutions for the gaming floor. With over 20 years of experience and relationships with casino customers, the Group believes that we are in a good position to offer high-performance products or solutions that could enhance casinos’ operations.

“We intend to introduce such products prudently and increase the range of products offered by the Group.”

APE said the bulk of its revenue and profit in 2025 was derived from its EGE business, driven by casino customer orders from Macau. The company also provides repair services to casino operators as well as consultancy and technical services.

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Ben Blaschke

Ben Blaschke

A former sports journalist in Sydney, Australia, Ben has been Managing Editor of Inside Asian Gaming since early 2016. He played a leading role in developing and launching IAG Breakfast Briefing in April 2017 and oversees as well as being a key contributor to all of IAG’s editorial pursuits.

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