Melco Resorts has been granted trademark protection for Melco Club, the membership program of the company that grants customers with benefits in different areas of its resorts.
Macau’s official gazette made public this week different variants of Melco Club logos in English and Chinese.
The trademark protection also applies to the Qi Long brand. The Qi Long trademark is linked to high-limit gaming areas and services with restricted access.
Besides granting entry to the Qi Long areas, the Melco Club membership program allows members to gain access to exclusive events, use priority lines and get discounts on certain amenities in the company’s IRs, among other benefits.
